Evolving technologies and organizational capabilities are allowing businesses to deliver even more deeply personalized user experiences via their Enterprise Portals. As the core of every portal is its content — effective portal Content Management is critical to maintaining the captive attention of users, who quickly lose interest and confidence in sites they perceive as cumbersome, outdated, or inaccurate.

By applying standard elements of context-sensitive content, personalization content and variable complexity, the portal becomes a viable resource that delivers exceptionally high value to the business and to business users.

As part of our Communications and Content Management services, LDS applies our user-centric perspective to create context-sensitive content with the appropriate level of personalization and complexity for the user. We begin each portal engagement with the perspective and experience to ensure that the site content is, and remains, relevant, accurate and current. Our content managers are fully cognizant of the portal objectives, themes and design approaches required by each client, and bring to the process years of experience in creating world-class portal solutions.

Value

LDS’ Communications and Content Management services enable organizations to:

• Elevate the portal to a strategic communications and service delivery channel
• Provide influential messaging that aligns with business strategies
• Broadcast and narrowcast prioritized, transformative messaging to relevant segments to affect change.

Duration

Determined by project scope.

Deliverables

Determined by project scope.

Investment

Please contact John Fee, LDS VP of Business Development, for more information.